About me
Peyton Nordness, a native of Watertown, Wisconsin, is the visionary leader behind our financial planning practice. Hailing from the University of Central Florida, Peyton has honed expertise in retirement distribution planning and tax strategies, crafting tailored strategies that help secure the financial futures of clients with precision. With operations spanning over 25 states across the US, Peyton's influence extends far and wide, impacting lives and shaping legacies. At the heart of Peyton's practice is a commitment to cultivating genuine and lasting relationships with clients, prioritizing their financial well-being above all else. Supported by a dedicated team of financial analysts and over five professional advisors, Peyton ensures that every client receives the highest level of personalized care and attention, setting a standard of excellence in the financial service arena that is unrivaled.
My Family
Family has always been a huge part of my life. If it wasn't for my family, I wouldn't be in the position I am today. Because family is such a big part of my life, I want to build a family with a legacy that will positively impact lives for generations to come. It all starts with my Fiancé. I met my Fiancé, Emma, in 2022 and we haven't looked back since. We both graduated from the University of Central Florida and couldn't be more similar when it comes to the values and goals we have for our family. She has been by my side since I started my practice, and she continues to be my side every single day. She understands the work that I do and the impact that we have on our client's lives. We were engaged in May of 2024 in Aruba, and are getting married June 8th, 2025, in Central Florida. We couldn't be any happier with the family and client relationships we are continuously building.

Lending a hand in my community.
As part of Northwestern Mutual, I'm proud to help accelerate the search for better childhood cancer treatments while supporting families undergoing treatment, and survivors from late effects. Here are some of the organizations we partner with:
Orange County Public Schools
My fiancé is a current staff member of OCPS which opened up the opportunity to have a widespread impact on the younger population of the orange county community. Through readings and basic lessons on finance, my team and I continuously are working to educate our young community on the importance of these topics and set them up well for the future.

Stetson Baptist Church
Our practice is all about giving back to the community and one of the best ways we can allow our community to grow is giving to Stetson Baptist Church. My Fiancé grew up in Deland, FL and is a fourth-generation citizen of the small historic town in Central Florida. I was introduced to the church when we first met and realized how much this Church gave back to the community. It has been a mission ever since to continue giving to the church so that my practice and myself can have a continuous direct impact on our Central Florida communities.

Alex's Lemonade Stand Foundation for Childhood Cancer (ALSF)
ALSF funds cancer research, raises awareness, and supports the families of children with cancer. Since 2012, Northwestern Mutual, its employees, and financial professionals like me have donated more than $20 million to support ALSF and fund over 400,000 research hours.
