Clarity Creates Confidence

We are dedicated to helping people feel more secure with their money. We work with you to build a financial plan that allows you to live your life today while planning for your future. Life is much more enjoyable when you have clarity and confidence in where you're going. We specialize in helping our clients build financial plans with clear, concise action steps that instill the confidence they need to live their life to the fullest. Knowing you have a solid foundation provides peace of mind. Let us worry about your finances while you spend your life living. 

CoreFit Financial's BFIT philosophy:

  • Balance: Just like in your personal life, balance is key for your financial plan. A little bit of this, some of that, not too much, and just the right amount--customized solutions that meet your needs.
  • Fun:  Spend life living, enjoy life, do the things that bring you joy. Do so with the confidence that your financial plan will get you there with a calm peace of mind.  
  • Integration:  It’s so important to integrate your personal values and beliefs into your day-to-day actions and into your financial plan. We embrace our clients' core values and cherish the opportunity to partner on a plan that encompasses those values.  
  • Team:  "If you want to go fast, go alone; if you want to go far, go together." Surrounding yourself with people who care about you and your well-being and who challenge you to get better is a key to success in life.
Close up of woman in deli with two workers in background

We’re top ranked by Forbes

Forbes has recognized Michael Bush as one of the top
financial security professionals in Kentucky. We are grateful to our amazing clients and team members as well as our ongoing partnership with Northwestern
Mutual. 

We are grateful to our amazing clients and hardworking team members who helped make this recognition possible.

The Northwestern Mutual difference

No. 1

Best life insurance company for consumer experience, 2023. (NerdWallet)1

Top 5

We're one of the Top U.S. Independent Investment Broker-Dealers.2

$8.2B

In dividends expected to be paid in 2025.3

A++

AAA, Aaa, and AA+ - we've earned the highest financial strength ratings awarded to life insurers from all four major rating agencies.4