Helping you and your business thrive

Freedom in the modern world is closely related to financial security. My team and I strive to identify what freedom means to you - our clients - while analyzing and adjusting from the ground up to create your most amazing future.

Gruen Financial brings a world class, concierge-level experience not only until you reach your goals, such as retirement, but also while you enjoy living out those goals. 

We specialize in helping you adapt to the complexities of highly successful, closely-held businesses, and we can propose both the personal and business opportunities to reduce overhead and savings requirements.  We recognize that business owners are specifically suited to maximize the return on your own profits through reinvesting in your businesses.

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Gruen Financial strives to complement your success by identifying the most liquid and efficient savings vehicles to facilitate your reinvestment in yourselves and then get out of the way to watch you grow to your potential.

Whether your business is just starting out, pivoting, stabilizing, or helping maximize an exit we work with all stages of the business world and have the experience and resources to help you see your vision through.

We humbly invite you to come on in and look around, but more importantly reach out to us. We want to hear from you - facing each client’s unique opportunities and challenges is our passion and purpose!

David Gruen CFP ChFC Financial Advisor Estate and Business Planning Specialist

We’re top ranked by Forbes

Forbes has recognized David Gruen as one of the top financial security professionals in Florida. Many thanks to our hardworking team, amazing clients, and partnership with Northwestern Mutual. This wouldn’t have been possible without you.

The Northwestern Mutual difference

No. 1

Best life insurance company for consumer experience, 2023. (NerdWallet)1

Top 5

We're one of the Top U.S. Independent Investment Broker-Dealers.2

$8.2B

In dividends expected to be paid in 2025.3

A++

AAA, Aaa, and AA+ - we've earned the highest financial strength ratings awarded to life insurers from all four major rating agencies.4