About Our Founder

Scott Sernett is the CEO and founder of Sernett Wealth Management. Scott has had the privilege of serving individuals, business owners, corporate, bank, and ESOP market clients for over 25 years. As a business owner himself, Scott understands the many challenges to achieving long term success. He is passionate about helping others through the complexities of building, growing, protecting, and transferring value. 

Scott is the co-author of How to Create Your Life by Design. He graduated from the University of Northern Iowa with a degree in business. Scott also has four professional designations: CERTIFIED FINANCIAL PLANNER™ Professional, Chartered Life Underwriter (CLU®), Chartered Financial Consultant (ChFC®), and Accredited Estate Planner (AEP®).

Scott married his high school sweetheart, Meg, and they reside in Cedar Falls, Iowa and Scottsdale, Arizona. They have two children: a daughter Taylor, and a son Benjamin. Scott treasures family time, playing golf, traveling, working out, reading, and giving back.

Associations & Memberships

Financial Planning Association (FPA)

National Association of Insurance & Financial Advisors (NAIFA)

Million Dollar Round Table (MDRT) / Top of the Table

National Association of Estate Planners & Councils (NAEPC)

Blackhawk County Estate Planning Council (BHCEPC)

International Exit Planning Association (IEPA)

The ESOP Association (TEA)

The National Center for Employee Ownership (NCEO)

Iowa Bankers Association (IBA)

Client Testimonial

Sernett Wealth Management has been ideal for us, both in terms of their expertise for some immediate financial decisions and long-term retirement planning that is both steady and adaptive. We especially appreciate the collaboration, where the Sernett Wealth Management CFPs work together so well to weigh in, leaving “no stone unturned.

Alex and Hillery Oberle, Client

Get To Know Our Team

Each of us are committed to providing exceptional service. If you need to schedule an appointment, request service, or have a question about a policy or account, please don't hesitate to contact us.

Photo of Wealth Management Advisor Scott J Sernett

Scott J Sernett

CFP®, CLU®, ChFC®, AEP®

Wealth Management Advisor

For over twenty years, Sernett Wealth Management has specialized in the unique needs of the Medical, Executive, Retirement, and Business markets. We take complex problems and solutions and turn them into a manageable process to simply your financial life. Give us a call to see if our team of dedicated professionals can help your family or business reach your most important goals and objectives!
Photo of Lead Advisor Jason R Hassman

Jason R Hassman

CLU®, ChFC®, CFP®

Lead Advisor

Photo of Associate Wealth Management Advisor Ben D Sernett

Ben D Sernett

Associate Wealth Management Advisor

Photo of Director of Client Services Kathy M Siebel

Kathy M Siebel

Director of Client Services

Photo of Director of Operations Melanie K Decker

Melanie K Decker

Director of Operations

Photo of Business Manager Meg M Sernett

Meg M Sernett

Business Manager

Photo of Operations Associate Erin G Feigenbaum

Erin G Feigenbaum

Operations Associate

Client Testimonial

The entire team at Sernett Wealth Management have been a vital resource for my wife and I in managing and growing our retirement portfolio. Their expertise and thoughtfulness have helped us develop a balanced, long-term approach to meet the needs of our family.

Tony Beuter, Client
The testimonials presented may not be representative of the experience of all clients and are not a guarantee of future performance or success.

Community Involvement

Our culture is built around community. Some of the ways we give back are through volunteer work, board participation, and financial support. Below are some of the charities we support and are proud of what they accomplish and the impacts they make.

Alex's Lemonade Stand Foundation for Childhood Cancer (ALSF)

ALSF funds cancer research, raises awareness, and supports the families of children with cancer. Since 2012, Northwestern Mutual, its employees, and financial professionals like me have donated more than $20 million to support ALSF and fund over 400,000 research hours.

Learn More

Alex's Lemonade Stand logo

University of Iowa Stead Family Children's Hospital

Dedicated to meeting the health care needs of children and families since 1919. As well as performing groundbreaking research to help solve the mysteries of childhood diseases, in addition to training the next generation of health care professionals.

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UofI Stead Family Children's Hospital - Sernett Wealth Management

NorthEast Iowa Foodbank

Distributes nutritious food and grocery products to 170 nonprofit organizations and programs that help families and individuals with food assistance. For 40 years, the Food Bank has alleviated hunger and provided nutrition education through its programs.

Learn More

Northeast Iowa Food Bank - Sernett Wealth Management

Community Foundation of Northeast Iowa

Since 1956, the Community Foundation of Northeast Iowa has been here for good for our communities. We are inspired by, and grateful for, generosity that enriches our region. And, because of people like you, we are inspired to dream bigger, listen more, and lead boldly.

Learn More

Community Foundation of Northeast Iowa - Sernett-Wealth-Management

We Specialize In

Financial Planning

Insurance Protection Strategies

Life Insurance Strategies

Retirement Planning & Income Strategies

Education Planning & Funding

Disability Planning

Multigenerational Planning

Estate Planning