Planning, for this generation and the next.
Rory Dade Conley
Financial Advisor|RICP®
Christ Follower & Family Man 🏡 Servant hearted leader with a passion for listening to understand others 🎤 Financial Advisor & Wellness Coach 🎯
Meet Rory
Who are you? Are you simply what you do? Are you what you have? I believe we are all MORE than the sum of our parts. Who am I? Here’s my best attempt…
I am Rory Dade Conley. My wife, Ashley, knows me as "Bunnyhead". She is the strongest, most compassionate and encouraging person in my life. Anyone would be blessed to simply meet her. My kids know me as “Daddy”. I have a 6 year old son and 3 year old daughter. They are the best kids on Earth. They can put on a better comedy show than anyone else.
Coaching my son’s sports teams and playing dress up with my daughter are the highlights of most every week. The deepest friendships we have are those we have at church. Our life group at church has challenged and encouraged Ashley and I to grow and be more. We feel close to God when we are close to people. Serving others is a passion both of us share.
Have YOU ever stopped to ask yourself WHY you make the choices you make? I was challenged to do so and this is what I came up with. My personal mission stands on three core principles:
Faith - Integrity - Love /// Galatians 6:9-10
As a financial advisor, my job to show others how to live the life they never thought was possible. Our motto is "spend your life living". Generational wealth is what my team and I provide. We want you to live like you want, not how you must. Planning for your financial future is as integral as going to the doctor for a check-up. My team and I work hard daily to bring value to the community. Financial planning looks different from person to person and family to family. The foundation of every good plan is risk management. You can invest and make all the money in the world, but without a tax efficient strategy to access that money, and a management plan to protect it while it grows, the market can crash or taxes double, seriously eating into your income.
Now that you know quite a bit about me. Tell me, who are you?
Secure Email: rory.conley@nm.com
Professional
Changing the world 🌎 one family at a time, for this generation and generations to come.
***Protecting and Growing Generational Wealth for Likeminded Families***
I have dedicated my life to showing my clients and potential clients how to live the life they never thought was possible. Planning for your financial future is as important as going to your doctor for a check-up.
My team and I work hard to bring value to our community. Financial planning is a personal journey and looks differently for every person and family we have the privilege to work with.
The foundation of every good plan is risk management. You work hard for your money, and your best life should not have to wait.
Let me help you take control of your financial future. Together we can plan your strategy today.
Spend Your Life Living!
https://www.linkedin.com/in/rory-conley-b70a90142/
Years of Experience
Representing Northwestern Mutual since 2021.
Education
Texas A&M University - College Station - Geology (Bachelor of Science)
Lending a hand in my community.
Prestonwood's Special Friends ministry has become a big part of my life. Since Adventure Week 2022 (VBS), I have developed a love for these kids. The personalities, emotions, and activities we experience are extraordinary. My wife and I are also active members and leaders in The Journey 8:30AM bible study class.
In the community, and as a resident of the Town of Prosper, I serve as an ambassador for the Chamber of Commerce as well as an active member of the Town's bond committee. The people that I get to meet and serve alongside are salt of the earth humans that sharpen me and encourage me to be the best version of myself.
Lastly, as part of Northwestern Mutual, I'm proud to help accelerate the search for better childhood cancer treatments while supporting families undergoing treatment, and survivors from late effects. Here are some of the organizations we partner with:
Alex's Lemonade Stand Foundation for Childhood Cancer (ALSF)
ALSF funds cancer research, raises awareness, and supports the families of children with cancer. Since 2012, Northwestern Mutual, its employees, and financial professionals like me have donated more than $20 million to support ALSF and fund over 400,000 research hours.

Beads of Courage
Beads of Courage is an art-in-medicine program that helps kids with cancer tell their unique treatment story through colorful beads that are symbols of their courage.

Here are my areas of expertise
In 2024 I completed the coursework required to become a Retirement Income Certified Professional, or RICP(R) for short. This designation empowers me to serve my clients with the best and latest strategies for retiring confidently. Holistic planning is paramount to your ability to have a choice.
Financial Planning
Multigenerational Planning
Retirement Planning & Income Strategies
Insurance Protection Strategies
Planning for Special Needs
Long-Term Care Planning
Estate Planning
Business Planning & Succession
How Northwestern Mutual helps you live the life you want.
When people feel better about their money, good things happen—they become more confident and feel more secure. For more than 160 years, Northwestern Mutual has helped people achieve the financial flexibility they need to live more and worry less.
Being a mutual company means Northwestern Mutual reports to its clients, not Wall Street. They don't believe in chasing fads or taking undue risk for short-term gains. Instead, they take a long-term approach—both in the way we help people plan to reach their goals, and in the way they do business. This has served their clients (and mine) well through all kinds of economic ups and downs, including wars, recessions, even the recent pandemic.
It's why I'm happy to be part of a company that's in it for the long-haul and prioritizes clients over profit.

