Jacob Cook

Jake has been with the Northwestern Network since 2017 and became the youngest Financial Advisor in the Grand Rapids Network Office in 2018. Jake attended Ferris State University where he graduated with an MBA.

Jake is committed to helping his clients get closer to their dreams. When you partner with Jake, you can expect a judgment-free, pressure-free environment with conversations that will be personal, yet, to the point. He is extremely dedicated to his clients and strives to provide the best experience possible. Jake is a Financial Planner at heart and wants to make sure that his clients are best suited for whichever goal their chasing or curveball life throws their way. Jake is known to value hard work, trust, and integrity.

Jake has made it his goal to continue to increase his knowledge and expertise of financial planning. He hopes to gain his CFP designation by the end of this year. Not only does Jake study in his free time, but you can also find him spending time with his family and supporting the Detroit Lions!

Here are my areas of expertise

Tax-Efficient Strategies

Advisory Services

Investment Planning & Strategies

Retirement Planning & Income Strategies

Life Insurance Strategies

Estate Planning

Disability Planning

Business Planning & Succession

Lending a hand in my community.

As part of Northwestern Mutual, I'm proud to help accelerate the search for better childhood cancer treatments while supporting families undergoing treatment, and survivors from late effects. Here are some of the organizations we partner with:

Alex's Lemonade Stand Foundation for Childhood Cancer (ALSF)

ALSF funds cancer research, raises awareness, and supports the families of children with cancer. Since 2012, Northwestern Mutual, its employees, and financial professionals like me have donated more than $20 million to support ALSF and fund over 400,000 research hours.

Visit partner website

Alex's Lemonade Stand logo

Beads of Courage

Beads of Courage is an art-in-medicine program that helps kids with cancer tell their unique treatment story through colorful beads that are symbols of their courage.

Visit partner website

Beads of Courage logo

How Northwestern Mutual helps you live the life you want.

When people feel better about their money, good things happen—they become more confident and feel more secure. For more than 160 years, Northwestern Mutual has helped people achieve the financial flexibility they need to live more and worry less.

Being a mutual company means Northwestern Mutual reports to its clients, not Wall Street. They don't believe in chasing fads or taking undue risk for short-term gains. Instead, they take a long-term approach—both in the way we help people plan to reach their goals, and in the way they do business. This has served their clients (and mine) well through all kinds of economic ups and downs, including wars, recessions, even the recent pandemic.

It's why I'm happy to be part of a company that's in it for the long-haul and prioritizes clients over profit.

Downtown Milwaukee, WI Skyline