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Life Insurance Guide
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Along with lifelong coverage, you'll have benefits that you can use throughout life to help you do more of the things you love with friends and family.2
Get insurancePermanent life insurance, which includes whole life, universal life and variable universal life, gives you lifelong coverage,1 and builds cash value over time that you can use for anything you want, at any time.2 And depending on the type you choose, you could have the chance to earn annual dividends, too.3 Our advisors will help you figure out the type that's best for you, and exactly how much you need.
Get startedAlong with giving you the confidence of knowing that there will be lifelong protection for your loved ones, they'll receive a death benefit when you're no longer here.
Your policy builds cash value that can be used for anything.2 You also have a chance to earn dividends3 which you can take as cash, use it to pay premiums, and more.
While not guaranteed, we've paid dividends every year since 1872 to our whole life policyowners. You can take them as cash, pay premiums, or buy more coverage.
Be protected your entire life1 and build cash value that's guaranteed4 to grow no matter which way the markets go. Use it for anything like helping to pay for your kids' college, upgrading your home, expanding your business, or as additional retirement income.2
Have lifelong coverage1 and more flexibility for today and down the road. You can adjust your payment amount (premiums) and schedule5 to fit your income stream and budget, while still giving you benefits that you can use throughout your life.
You'll get lifelong protection with variable universal life, plus you get to choose how you want your premiums allocated and invested in the markets6 so your cash value and death benefit may grow or decline over time.7
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To compare insurance products, select any two below. | ||||
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Benefits | Whole | Universal | Variable Universal | Term |
Guaranteed payout for your loved ones1 | ||||
Chance to receive a dividend (yearly payout)3 | ||||
Coverage that can last for your entire life1 | ||||
Builds cash value over time (generally tax deferred) that can be used for anything2 | ||||
Choose amount and frequency of payments* | ||||
Flexibility to change coverage amount | ||||
Premiums (payments) that never increase | ||||
Choose how your cash value is invested | ||||
* Subject to policy minimums. Independent of the death benefit. | Learn more | Learn more | Learn more | Learn more |
No. 1 ranked insurance company for consumer experience
Best life insurance company for consumer experience, 20238
No. 1 most admired companies
Fortune® named us one of the World's Most Admired Life Insurance Companies, 20239
A++ financial strength rating
AAA, Aaa, and AA+—we've earned the highest financial strength ratings awarded to life insurers from all four major rating agencies.10
Our advisors will help you figure out the right type of permanent life insurance, and amount, that will fit your goals and budget.
It's easy to get started—no commitment, just a conversation.